Want to learn more about CPA marketing and CPA traffic types?. We’ll tell you more about it.
At the end of the post, you can see two schemes for working with CPA Flow or Cost Per Action. If you have a question about what traffic source aggregators are offering, the information will be just for you.
Sit down and we’ll start.
CPA Marketing: Types of CPA Traffic:
Traffic from social networks
Network of magazines
Push the banner
CashBack Traffic is a Refund. Refund part of the purchase price to the buyer. How it works: The webmaster chooses offers with a specific monetary reward for taking targeted action. For example, 300 rubles for a paid purchase in a store, then the webmaster puts an advertisement or writes an article saying that the visitor gets a 100 rubles bonus after buying in that store.
An action posted by a webmaster attracts more visitors than normal advertising. Even though the webmaster’s salary is being reduced by Rs 100 to now Rs 200, profits are increasing with the volume of purchases. In turn, the advertiser gets higher sales for the same cost of the targeted action.
Email traffic is email. Mail newsletter when a message arrives in a user’s mailbox. And this email. Mail is not spam. How it works: The webmaster sends out newsletters to each subscriber, while motivating the prospective buyer to qualify for any discount. The consumer, knowing that he can save a lot of money, buys or takes another targeted action. So email. Email is one of the most effective ways to make money in CPA marketing.
A pop-up advertisement is a so-called pop-up window, which usually opens when loaded onto the main page of a website (usually in the center), attracting users’ attention and motivating them to click on the link for more information.
Doorway traffic is an input page optimized for one or more search keys. The usual rule is door ownership. It is the content of reasonable minimum information about the product or service being offered that motivates the user to learn more. When a user clicks on a request for more information, the visitor visits the advertiser’s website. Door traffic is not high quality traffic. In fact, it usually brings little benefit.
Contextual advertising is the placement of text and graphic ads based on the relevance of the content of the hosted content to the context of the web page where the contextual advertising is placed. This allows you to show promotional material only to users whose interests may coincide with the product or service being promoted.
Simply put, you type a query into Google and the ads appear. Their advantage is that they are shown only to those users who are interested. If a person is not interested in kitchens, he will never see a kitchen ad.
Contextual advertising is thus one of the most effective marketing tools for CPAs.
Contextual branding is the same as contextual advertising, but it does allow you to use the brand name – the company you work with. Many offers allow it, but many do not. When an offer allows you to promote your brand context, this fact in turn greatly simplifies the process of attracting traffic.
The consumer sees a familiar brand and no doubt goes to the website. «I know this company, I trust it, I want to buy something,» says the inner voice of a consumer who sees this type of advertising.
This type of advertising works like this: The webmaster drives traffic and promises a user a reward for a targeted action. There are two types of typical traffic:
1) This is a BONUS in case the promised reward is not monetary.
2) Cash (cash) in the event that the webmaster engages the user by promising a specific amount of money for performing targeted actions.
Traffic from social networks – Social networks are unique opportunities to connect directly with users. Social networks are one of the most effective and fast growing sites that drive traffic.
Note that we are not talking about a specific social network because there are many such networks and it is wiser to try different networks. Keep in mind that some people come in just to talk or play games, and some people have enough adult and capable people.
The way it works is that you visit a particular site and click anywhere, and a new page opens in the background! It is one of the cheapest forms of traffic and one of the most inefficient. You can work with this kind of traffic if you know certain nuances or use an automated method (one link is a smart link), such as Affilight on the CPA network.
Network of magazines
The Teaser Network is a small ad unit consisting of one or more images and interesting phrases that motivate the user to click and get more details about the product or service on offer